Rolex to acquire watch retailer Bucherer

Two historic names in the watch industry have now become partners. Iconic Swiss watchmaking brand, Rolex, has acquired Bucherer, one of the world’s largest watch retailers. In a statement, Rolex said Bucherer will keep its name and continue to operate as an independent company. Rolex said it made the decision to buy the retailer after […]

Watches & Wonders 2023: Rolex, Patek Philippe, Tag Heuer and more set to release new timepieces

Watches & Wonders, the premiere international watch fair, opened its doors Monday with 48 brands and watchmakers unveiling scores of new timepieces showcasing the industry’s mastery of mechanics, craftsmanship and design. The watch fair in Geneva begins at a time when there is perhaps unprecedented growth in the luxury watch market. February data from the […]

‘Defies the limits’: Rolex unveils deepest ever dive watch

Swiss luxury watchmaker Rolex launches its Oyster Perpetual Deepsea Challenge watch, which it claims can withstand pressure 11,000 metres under the sea. Swiss luxury watchmaker Rolex has launched its newest diving companion, the Oyster Perpetual Deepsea Challenge, a watch it claims is both a homage to explorers of the abyss and one that defies the […]