LIV Golf has arrived in Australia: Here’s what you need to know about golf’s newest tournament 

It’s the breakaway league that has made headlines around the world since its inception and now LIV Golf has landed in South Australia to make history. Adelaide’s Grange Golf Club will kick off its three day tournament this Friday as a first for the league in Australia with an exciting new format of shotgun starting […]

How the iconic Carrera changed TAG Heuer – forever

As luxury watchmaker TAG reflects on 60 years of its iconic Carrera timepiece, Forbes Australia sits down with chief marketing officer, George Ciz, to track its journey to icon status. Swiss luxury watchmaker TAG Heuer is celebrating 60 years of Carrera, launching a new collection and campaign to mark the occasion. And it truly is […]

Versace fashion house cuts ties with luxury Australian hotel

Gold Coast’s iconic Palazzo Versace hotel has confirmed its agreement with the luxury fashion house will not be renewed, and will expire midway through 2023. Once Gold Coast’s most luxurious hotel, it opened in 2000 after Soheil Abedian, the founder of Australian property development company Sunland Group, visited the House of Versace in 1997 to […]

Bentley launches ‘once in a lifetime’ drive journeys

The luxury carmaker will offer exclusive experiences for those wanting to try out a Bentley for the first time, or for existing fans. The new travel series, called ‘Extraordinary Journeys’ is launching this month, with tours across the UK, New Mexico and Scandinavia to begin with, before rolling out more locations later this year. Each […]

L’Oréal acquires Melbourne luxury beauty brand Aēsop for $US2.5b

French beauty giant L’Oréal has purchased the Australian cult luxury brand Aēsop for $US2.5 billion ($3.69 billion) – its biggest acquisition to date. L’Oréal – the French beauty giant known for owning some of the world’s leading luxury beauty brands, from Prada to Yves Saint Laurent Beauty – has signed an agreement with Brazilian-owned Natura […]

Watches & Wonders 2023: Rolex, Patek Philippe, Tag Heuer and more set to release new timepieces

Watches & Wonders, the premiere international watch fair, opened its doors Monday with 48 brands and watchmakers unveiling scores of new timepieces showcasing the industry’s mastery of mechanics, craftsmanship and design. The watch fair in Geneva begins at a time when there is perhaps unprecedented growth in the luxury watch market. February data from the […]