Geneva’s Watches and Wonders fair has returned, and as always, Rolex drew the spotlight with a fresh wave of releases. As predicted by Forbes Australia, the brand introduces a brand-new model – the Land-Dweller – while updating several classics with new materials, dials and design refinements.
Here’s every Rolex watch unveiled in Geneva overnight.
Oyster Perpetual Land-Dweller
Following much speculation, including a shot of Roger Federer sporting an unreleased model on his wrist last week, Rolex has unveiled a new model for 2025: the Land-Dweller. Available in both 36mm and 40mm sizes, the model features an integrated bracelet design and a newly developed movement, calibre 7135.
The new Dynapulse escapement replaces the traditional Swiss lever design, using a rolling transmission system for improved energy efficiency. The Land-Dweller is offered in three versions: white Rolesor with a black dial, Everose gold with a white dial, and platinum with an ice blue dial, each paired with a honeycomb motif and the new Flat Jubilee bracelet.
Case Sizes: 36 mm / 40 mm
Movement: Calibre 7135
Power Reserve: 66 Hours
Materials: White Rolesor, Everose gold, 950 platinum
Oyster Perpetual GMT-Master II
The GMT-Master II now features Rolex’s first ceramic dial, introduced in a matching green to complement the green and black Cerachrom bezel. Both components are crafted from the same high-tech ceramic material, creating a uniform tone and texture across the dial and bezel.
The model retains the left-side crown introduced in 2022 and is presented in 18 ct white gold with an Oyster bracelet and Oysterlock clasp.
Case Size: 40 mm
Movement: Calibre 3285
Power Reserve: 70 Hours
Material: 18 ct white gold
Oyster Perpetual
Three new dial colours join the Oyster Perpetual family in 2025: lavender (28mm), sandy beige (36mm) and pistachio green (41mm). The 41mm case has also been subtly reworked, with revised proportions and a slimmer clasp.
These pastel additions build on Rolex’s recent experiments with colour, offering a lighter, more relaxed aesthetic for its simplest time-only model.
Case Sizes: 28 mm / 36 mm / 41 mm
Movement: Calibre 2232 / 3230
Power Reserve: 55 / 70 Hours
Perpetual 1908
My personal favourite. The 1908 returns this year in 18 ct yellow gold with a new seven-link bracelet, known as the Settimo. It’s the first metal bracelet developed specifically for this model and features fully polished, slightly contoured links with a concealed Crownclasp (see below). Stunning.
The watch remains at 39mm and continues to house the calibre 7140.
Case Size: 39 mm
Movement: Calibre 7140
Power Reserve: 66 Hours
Material: 18 ct yellow gold
Oyster Perpetual Datejust 31
For the Datejust lovers, a new red ombré dial joins the lineup. The dial fades from fiery red at the centre to black at the outer edge and is produced using a complex PVD process. It’s the first time Rolex has offered this colour gradient.
The model is fitted with diamond hour markers and a diamond-set bezel, all housed in 18 ct yellow gold.
Case Size: 31 mm
Movement: Calibre 2236
Power Reserve: 55 Hours
Material: 18 ct yellow gold
Cosmograph Daytona
The Cosmograph Daytona is now available with a turquoise blue lacquer dial and contrasting black sub-dials. The case is rendered in 18 ct yellow gold and paired with the rubber Oysterflex strap.
This update leans into bold contrast and colour while retaining the Daytona’s signature chronograph functionality.
Case Size: 40 mm
Movement: Calibre 4131
Power Reserve: 72 Hours
Material: 18 ct yellow gold
Sky-Dweller
This year, the Sky-Dweller arrives with a sunray green dial matched with an 18 ct yellow gold case and Jubilee bracelet. It’s the first time Rolex has paired these two tones – green and yellow gold – on this model.
The watch retains its dual time zone and annual calendar complications, powered by calibre 9002.
Case Size: 42 mm
Movement: Calibre 9002
Power Reserve: 72 Hours
Material: 18 ct yellow gold
Oyster Perpetual GMT-Master II – Tiger Iron Edition
A second GMT-Master II was also unveiled, this time in 18 ct Everose gold with a brown and black ceramic bezel insert. The standout feature is the dial made from tiger iron – a natural metamorphic rock composed of tiger’s eye, red jasper and hematite – used by Rolex for the first time.
Case Size: 40 mm
Movement: Calibre 3285
Power Reserve: 70 Hours
Material: 18 ct Everose gold
