In the luxurious halls of Geneva’s Watches and Wonders 2024, all eyes were again on the Rolex stall as the curtains raised and it unveiled its latest horological lineup. And after a few colourful surprises in its 2023 reveal, the Swiss titan of timekeeping has opted for a more subtle sophistication this year.
Here’s every watch Rolex unveiled this week.
All prices are in USD.
Oyster Perpetual GMT-Master II
The Oyster Perpetual GMT-Master II remains a staple for the globetrotter, now introduced in Oystersteel with a Cerachrom bezel in grey and black.
Available with both Oyster and Jubilee bracelets, this year’s model emphasises discretion and functionality which include the green 24-hour hand and GMT-Master II.
- Case Size: 40 mm
- Movement: Calibre 3285
- Power Reserve: 70 Hours
- Price: $10,900 on Jubilee, $10,700 on Oyster
Day-Date
The Day-Date collection (a particular favourite of mine) has received a subtle update. The Day-Date 40 in Everose gold includes a new slate ombré dial. In contrast, the white gold model dazzles with a white mother-of-pearl dial, set alight by the dance of iridescent reflections and baguette-cut diamond hour markers.
The Day-Date 36 editions, in both yellow and Everose gold, introduce fresh dial colours and are crowned with trapeze-cut diamonds.
- Case Size: 40 mm/36 mm
- Movement: Calibre 3225
- Power Reserve: 70 Hours
- Price: Day-Date 40 Ombré dial $41,500, Mother of Pearl $47,050, Day-Date 36 White Roman dial $35,000, Blue with trapeze cut diamonds $80,000
Deepsea
The Rolex Deepsea charts new territory in 18 ct yellow gold, a first for the brand’s deep-sea divers’ watch. This version is a fusion of materials, with blue ceramic and RLX titanium.
- Case Size: 44 mm
- Case Material: Yellow Gold
- Movement: Calibre 3235
- Power Reserve: 70 Hours
- Price: $52,100
Cosmograph Daytona
Revisiting the Oyster Perpetual Cosmograph Daytona, Rolex introduces models that blend the natural beauty of white and black mother-of-pearl with the opulence of diamonds.
- Case Size: 40 mm
- Movement: Calibre 4131
- Power Reserve: 72 Hours
- Price: Oysterflex $61,400, Oyster bracelet $70,100
Sky-Dweller
The Sky-Dweller emerges in 18 ct Everose and yellow gold, now paired with a Jubilee bracelet. This model is a testament to the traveller’s watch, offering a blend of sophisticated aesthetics and practical functionality.
- Case Size: 42 mm
- Movement: Calibre 9002
- Power Reserve: 72 Hours
- Price: Everose $52,900, Yellow gold $49,000
Perpetual 1908
The Perpetual 1908 stands out in 950 platinum, adorned with an ice blue dial that is exclusively reserved for Rolex’s platinum pieces. The guilloché dial, with its intricate rice-grain motif, captures light in a play of reflections.
- Case Size: 39 mm
- Case material: Platinum
- Movement: Calibre 7140
- Power Reserve: 66 Hours
- Price: $30,900
