Abbie White, Author at Forbes Australia

If you’re looking for the next big thing in customer service technology – look no further than ChatGPT.

Sales is traditionally a relationship game, which is still true, but where those relationships are built is up for debate.

Sales execution comes down to the proactive habits you imbed every day.

Sales leaders need to continually demonstrate value and leverage technology to get ahead.

Act now to confront the brutal facts, and at the same time never lose faith.

Bringing sales and marketing together – AKA SMarketing – is the way forward and the way to get big results.

B2B buyer preferences have changed, and so has the profile of the leaders making business decisions.

The trick is to find what works for you and tie it to the daily proactive sales activity.