Sydney-founded Sitemate is making an impact on solar renewable sites in New Zealand, nuclear projects in Switzerland, and electric vehicle production in Detroit. It just closed a Series A raise to fuel further growth.
Before his journey as an entrepreneur, Hartley Pike worked on road, tunnel and building projects. Buried in the ‘busywork’ of paper shuffling, the field engineer tells Forbes Australia he knew there had to be a better way to solve data collection, workflow and database problems.
Pike partnered with fellow UTS undergraduate Sam McDonnell and launched Sitemate from the university’s basement-dwelling engineering department.
“We’re now supporting 2,000 customers across the built world – from the delivery of solar renewable projects in rural New Zealand, to nuclear projects in Switzerland, and even helping Subaru build a new electric vehicle production facility just outside Chicago,” says Pike.
The market Sitemate is addressing is the ‘built-world’ — industries with intensive physical work including infrastructure, construction, energy, utilities and industrial manufacturing.
The company just announced a Series A raise of $27.5m, valuing the company north of $150 million.
“One of Sitemate’s core values is ‘Everything Engineered,’ says VC partner Tom Humphrey, who led the deal for Blackbird. “They launched Sitemate with a long-term vision and deep roadmap inmind, and have been intentional and ‘engineered’ every step along the way.”
This is not the first time Blackbird has written a check to Sitemate, having invested $5.2 million in a seed round in 2022.
“It is a product-led company bringing real-time collaboration and a seamless product experience to the hundreds of millions of workers who wear hardhats and steel-capped work boots – just like Atlassian did for software developers and software companies,” says Humphrey.
Shearwater Capital and Marbruck also contributed to the Series A raise.
“In the last 12 months, the company has doubled its headcount from 70 to 140 employees including dedicated go-to-market teams in North America,” Sitemate states. A new office in Austin, Texas will be opened in 2025, adding to existing international offices in London, Vancouver, and Toronto.
Sitemate acquired Nomad Fleet — now called Gearbelt — earlier this year.
The funds will be used to ‘double down on product and engineering across platforms and
products,’ and expand the customer base and market presence and customer base around the world.
What Sitemate software does
The company specifically targets built-world workers and their teams. “The Sitemate App is a key mobile access point, enabling workers and external parties to submit digital forms and photos into Dashpivot & Gearbelt,” a company statement reads.
Current customers include Transgrid, Siemens Energy, and John Holland.
“We don’t want to compete with general business softwares or build ‘horizontal’ software tools, we are focusing solely on designing built-world specific tooling and then plugging into the general business stack like Accounting softwares, CRMs and the Microsoft suite through seamless integrations,” says Sam McDonnell, co-founder and Sitemate’s VP of Product Strategy.
Within the Sitemate suite of platforms are Dashpivot, Gearbelt (formerly Nomad Fleet) and Flowsite, which can assist workers in the following areas:
- Dashpivot streamlines and automates all project delivery records and project data capture including HSEQ, time tracking and daily reporting.
- Gearbelt streamlines asset management. It’s a single tool for you to create and automate all of your asset management workflows and records.
- Flowsite enables built-world companies to connect their critical project and asset data to their other software via no code integrations and automation.
It is a suite of products that is gaining ground on worksites across the globe.
“Since we launched Sitemate in August 2018, over 6 years ago – we have grown every single month consecutively, and our growth rate is still increasing year over year,” says Pike.
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